The Story Behind Norm Engineering
'Moving The Earth For You' Since 1984
Since 1984, Norm Engineering has designed & built earthmoving attachments for tractors, mini loaders, skid steers, track loaders, excavators, backhoes & telehandlers. As an Australian manufacturer, Norm Engineering understands the tough Aussie environment and have built our buckets to withstand its harsh conditions. 2021 was another big year for Norm Engineering, relocating the Queensland branch and celebrating 37 years of Moving The Earth For You!
Norm Engineering has the reliability you can build your business around. Norm Buckets are proven to be one of the most durable and reliable Earthmoving attachments in Australia. Thousands of earthmoving contractors Australia wide rely on Norm attachments. Why? Norm Engineering sets the new benchmark in the earthmoving attachment industry, with stronger materials, engineered for a longer life and enhanced reliability.
Most may think Norm Pesch started Norm Engineering. He didn’t. Norm’s father-in-law, Wally Acimovic began the business bearing his Son in Laws name when Norm was in the Royal Australian Air Force. Norm at the time was in charge of the engineering support section for the black hawk helicopters of nine squadron. However Wally, former owner and founder of Roswal Trailers, clearly had a premonition that one day Norm would want to leave his job and work for him. Luckily for Wally, that gamble paid off. Like most of the greatest success stories it started from very humble beginnings. Wally constructed the company’s inaugural bucket after being unhappy with the bucket that was on the front of his own skid steer. He started off with making one, then two, and then three. The rest, as they say, is history.
Norm has been at the helm of the business since 1999, when Wally and wife Rosa decided to move away from the business. Norm’s son, John, also works at Norm Engineering and will one day take over the family business. Over the past 20 years, John has worked his way through the business and in 2012 was appointed the role of General Manager. Like his dad, John’s passion is his family. John and his wife, Jessica, have two young sons, Ryan, 10 and Lachlan, 8. Ryan, who is “10 going on 16”, has already shown an interest in the family business. “Any earthmoving equipment he just goes nuts for,” Norm says. We are extremely excited to announce that in 2022, Jessica has also joined the family business, working in Corporate Development and Strategy.
Norm Engineering’s’ established reputation as the leading 4-in-1 bucket manufacturer in Australia has been achieved through simply listening to customers and producing tough, quality-built products. As modern machines become increasingly more powerful, Norm Engineering targets the Australian market through stronger attachments that are more adaptable and can handle the demanding conditions. This ability to listen to customers and follow the forever changing industry is what lead Norm Engineering to manufacture the famous Norm Front and Rear Rippers.
In comparison to the 1950’s, new block sizes within the residential construction sector are currently around one-third to one-quarter of the size. It is also important to note that the average pre-existing blocks are shrinking due to urban consolidation and lots being sub-divided. Some say that forever changing Aussie household preferences are to blame for the shrinkage as most households are now demanding lower maintenance homes and developers are simply meeting the market. However, is it also said that the core reason behind these size reductions is due to government urban consolidation policies dating back in the early 2000’s. These include the implementation of urban growth boundaries (UGBs) around Australia’s cities, more restrictive zoning policies and minimum density ratios.
Norm’s Ripper’s were originally designed in the 2000’s due to a large customer demand within the residential construction industry. As it was no longer viable for builders having to cut and level these smaller blocks with a drot, the perfect solution was the Norm Engineering Front and Rear Rippers. These custom-built attachments can be left on your machine permanently, no need to detach as they have been designed to not impact your machines departure angle and can be used as a stabilizer to increase down pressure when post hole boring. Incorporating one of Norm’s Rippers with your Skid Steer set up will significantly increase your overall abilities and provide additional stability to your machine.
Combining Norm’s Hydraulic Rear Rippers with your Skid Steer is a must have for any serious earthmoving service provider. Over the past 37 years, Norm Engineering has established strong and long-lasting relationships with many of our customers, if you’re serious about increasing your machines capabilities, contact us on 07 3376 3177 or visit us at www.normeng.com.au to see the full range of Australian hand-built attachments.